活動日期： 2021/05/11(二)
時間：10:30-12:00
地點：政治大學綜合院館308教室 Room 308, General Building
承辦單位：政治大學傳播學院
聯絡人：余小姐 0229393091分機67550
E-mail：imics@nccu.edu.tw
簡介∕
講座姓名：Jona Oboza
講座現職：Country Head of Xaxis Taiwan, General Manager, GroupM Performance
活動名稱:廣告大未來：人工智慧與機器學習引領的革新風潮 The Future of Advertising: How AI & ML are transforming the future, faster than we think
講者: Jona Oboza
現職: Country Head of Xaxis Taiwan, General Manager, GroupM Performance
主持人: 林芝璇老師Jhih-Syuan (Elaine) Lin
講者簡介: Jona is an award-winning digital marketer with 14 years of experience in growing and leading performance and programmatic businesses of global communications & tech companies. During the course of her career, Jona has thrice became the youngest executive committee member to lead the acceleration of media agency network companies, having held positions as Head of Digital Innovation for Publicis Media Philippines, fueling digital transformation for Mondelez, Reckitt Benckiser, Coca-Cola, Heineken and VISA and as Head of Performance at Omnicom Media Group, driving exceptional business growth for clients such as McDonald's, HSBC, HP, Nissan, Beiersdorf, SC Johnson, Sony Pictures and many other FMCG and CPG clientele.